Last Modified: October 22 , 2014 (view archived versions)
- What information we collect and why.
- How we use and share that information.
- How you can access and update that information.
||How we use and share your personal information
|How you can access and update that information
||Opting-out of Crackle newsletters
Information We Collect and How We use it
We collect information in two ways: (i) when you provide information about yourself and (ii) automatically when you use the Service, for various purposes related to providing you the Services and products as described below.
Information You Choose To Submit
(a) Registering for a Crackle Account. When you register to become a member of the Service, we collect your user name, email address, gender, and date of birth (collectively "Personal Information"). You may also create a profile that includes a photo and a brief message about yourself.
We use your Personal Information to notify you of new product releases, to send service notifications, to customize the content and advertising you see, to fulfill your requests for products and services, to improve our services, to conduct research, and to solicit your feedback and input about the Service. In addition, if you have opted into receiving newsletters or other communications from us, we use your Personal Information for that purpose.
(b) Entering Contests and Sweepstakes. For contests, sweepstakes and other promotions conducted on or through the Service, we use the Personal Information and other personal information you choose to provide to communicate with you regarding such contest, sweepstakes or other promotion and you are deemed to consent to us sharing such Personal Information with our contest, sweepstakes or promotional partners for the purpose of administering awards.
Information We Automatically Collect
(c) Using this Automatically Collected Information for Service Performance and Advertising. Advertising allows us to provide you the rich content available on Crackle for free. Some of our ads are based on the content of pages you are viewing elsewhere on the internet (i.e. online behavioral advertising). We believe that such tailored ads are more relevant to you and, therefore, more desirable.
We also use automatically collected information for Service performance, data management and to display the appropriate content available in your country.
Certain Providers of advertising services may use Usage Data (together with any information they collect directly from you via cookies and any information that you submit directly to them) to (a) improve, enhance and implement the sale, display and targeting of advertising on the Service and (b) combine such Usage Data with user data from their other customers to compile aggregate statistics, metrics and general trend data.
You can opt out of the collection of data by certain Providers for online behavioral advertising at the Network Advertising Initiative’s opt-out page.. For more information and choices about interest-based ads, you may also visit the website for the Self-Regulatory Principles for Online Behavioral Advertising.. Crackle adheres to the Self Regulatory principles posted on this Service.
Legal Reasons for Sharing Your Information
(a) In response to subpoenas, court orders, or legal process, or to establish, protect, or exercise our legal rights or defend against legal claims;
(b) To protect the rights and property of Crackle, its affiliates, or the public;
(c) If we believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, fraud, or situations involving potential threats to the safety of any person;
(f) Crackle may forward any counter notification that you submit pursuant to Crackle's Terms of Service, and any related communications, to third parties.
Opting Out Of Future Communications; Updating And Deleting Your Information
10202 Washington Blvd.,
Harry Cohn Building, Culver City, CA 90232
Attn: Customer Service
Public / Social Areas
Your use of areas of the Service that are intended for interaction with other users may reveal your user name and may allow you to publish certain personal information about you. By choosing to use these areas, you understand and agree that anyone with access to those areas may access and forward any information about you that is contained in or that you post to those areas. As with any social networking service, you should use care when disclosing your personal information to strangers.
Also, the Service may permit interactions between the Service and a third party website or service, such as enabling you to "like" a product on our Service or "share" content to other websites or services. If you choose to "like" or "share" content on the Service or to otherwise post information from or via the Service to a third party's website, service, feature or application, that information will become public and the third party may have access to information about you and your use of our Services.
Third-Party Web Sites
We incorporate commercially reasonable safeguards to help protect and secure your Personal Information. However, no electronic data transmission or storage of information can be guaranteed to be 100% secure. Please note that we cannot ensure or warrant the security of any information you transmit to us, and you use the Services and provide us with your information at your own risk.
General Audience Service
The Service is a general audience website and application, and we do not knowingly collect personally identifiable information from children under the age of 13. If we become aware that we have inadvertently received personally identifiable information from a user under the age of 13, we will delete such information from our records. Because we do not knowingly collect any personally identifiable information from children under the age of 13, we also do not knowingly distribute such information to third parties.
Notice to California Residents
California Business & Professions Code Section 22575(b) (as amended effective January 1, 2014) provides that California residents are entitled to know how Crackle responds to “Do Not Track” browser settings. Like many other websites and online services, Crackle does not currently alter its practices when it receives Do Not Track signals because there is no consensus among industry participants as to what “Do Not Track” means in this context. To find out more about “Do Not Track,” you may wish to visit About Do Not Track (DNT). In addition, California residents are entitled to know that third parties may collect personal information about your online activities over time and across different websites when you visit the Service. For more information about this, please refer to the following Sections above: Opting Out Of Future Communications; Updating And Deleting Your Information, Information We Automatically Collect About You, and Third Party Web Sites.
Consent to Transfer
The Services are operated in the United States. If you are located in the European Union, Canada or elsewhere outside of the United States, please be aware that information we collect will be transferred to and processed in the United States. By using the Services, or providing us with any information, you consent to this transfer, processing and storage of your information in the United States, a jurisdiction in which the privacy laws may not be as comprehensive as those in the country where you reside and/or are a citizen.